
If the resulting story of an ARG is repackaged and distributed in novelized form for example, could audiences at some point start seeking out a return on their investment?
Read the full article...If the resulting story of an ARG is repackaged and distributed in novelized form for example, could audiences at some point start seeking out a return on their investment?
Read the full article...Another @GameOfThrones delivery unboxing report, from @jchutchins – http://jchutchins.net/site/2011/02/25/winter-is-coming-a-transmedia-fiction-experience-with-j-c Impressive attention to artifact detail!
Snow Town! A fun, mysterious, non-marketing, grassroots #transmedia project — an ARG: http://wikibruce.com/2011/02/snow-town-called-it-wants-its-books-back /via @Wikibruce #ARGs
“Transmedia” is an adjective. And, it’s not always marketing. And, it’s a way to tell stories first and foremost. #soapbox
Wow, impressive artifacts delivered to @violetblue from HBO’s @GameOfThrones promotion – http://bit.ly/huMkvt #transmedia
Interview w/@ChristyDena on the Creative Potential of Cross-Platform | Tribeca Film Institute http://bit.ly/hvoalX /via @sheffdocfest
The Black Helix launches tomorrow – a crowdsourced ARG story/novel http://bit.ly/eKvnd5 /via @Wikibruce #ARGs #transmedia @designzoo
Some space to think: thoughts from @rdonoghue on the purpose and place of #ARGs in gaming and RPGs http://bit.ly/ejy7mR /via @jwiv
The Three Little Pigs – as ARG/Transmedia! A case study example http://bit.ly/f6VMh4 /via @athinklab (Sounds great, I’d follow it!)
“I don’t see #transmedia as a marketing tool, I see it as a way to tell a story” @pattyfantasia interviews @SheriCandler http://ht.ly/3ZPZ2
Isn’t this fun? RT @vpisteve #transmedia is dead to me http://deck.ly/~jNYC4 – re: NY Toy Fair Trend: Transmedia http://ow.ly/3XSzj
.@LATimes covers Starlight Runner Entertainment’s work with movie franchise mythologies and the growth of #transmedia http://lat.ms/e99rAM
Fan Fiction? Russian author re-tells LOTR from Mordor’s perspective | Salon http://bit.ly/g08xpR Free to read http://bit.ly/ecGwjj
This Is Not (Just) An Advertisement: Understanding Alternate Reality Games | Convergence Culture http://bit.ly/gzTQXj (PDF)#Transmedia #ARGs
Marketing as Storytelling | Deus Ex Machinatio http://bit.ly/eB184H /via @Andrhia “channels the same mysterious forces that make a story”